We also dig deep on the web. We are interested in obtaining a comprehensive analysis of the user experience. Qualitative, psychological in-depth interviews based on different techniques make this possible.
Learn to understand: Explore the target groups’ expectations and needs. The moderator guides and accompanies the participant through the online offering (website or app) and goes through a catalogue of questions with him.
Optimise dialogue: Guarantee the smoothness of dialogue in a usability lab by means of screen recording / eye-tracking / mapping of click / mouse movements.
It is our goal for your users to successfully complete purchase and search processes.